Industry:Real Estate Development/Construction and Engineering | Company Type: | Company Size:Company Profile:2008-7 - Now Regional Product Manager_Consumer&Building_Asia Pacific
Location:Shanghai | Job Type:Full-time | Department: | Report to: | Number of Subordinates:employees | :Job Category:Marketing Manager/Supervisor
Career Level:management ( manager / director)Responsibilities and Achievements:1. Report directly to Regional Marketing Headcheap northface jackets
2. Response for Great China, Korea, Japan, Australia, New Zealand, Thailand, Vietnam, Indonesia, Philippines, Singapore
3. Marketing strategies management: define and review marketing strategies in the region and countries
4. Business development: develop businesses under different business models and cultures like new segment launch in terms of competitor analysis, sales team set up or re-restructure, manufacturing simulation…
5. Product management: optimize product range regarding best sales contribution and cost control; new product introduction, packaging relaunch…
6. Management tools introduction: lead the projects of all kinds of management tools introduction in the region like Stage Gate (new product introduction process); Master Data Harmonization (SAP); UTILISe Upgrade (sales report system)
7. Strategic Marketing: Data Warehouse setup and maintain (marketing intelligence); Knowledge Management Regional Debriefer (Knowledge exchange platform) and Observation (market feedback platform)
8. Regional corporate website relaunch: Coordinator for Consumer and Building division
9. Trade marketing& marketing communication: handle relative topics of catalogue, leaflet, POP, specialized shop, promotion, seminar, exhibition…Hilti (China) Ltd.
Industry: | Company Type:Foreign Company / Rep. Office | Company Size:100 - 499Company Profile:A global leading company in construction tool field
2005-3 - 2008-7 Product Managernorth face outlet
Location:Shanghai | Job Type:Full-time | Department:Marketing | Report to:Marketing Director | Number of Subordinates:5employees | :Job Category:Career Level:
Responsibilities and Achievements:1.Market management (Data base setting up and maintaining, Customer buying behavior analysis, Competitors analysis, Market trend/potential analysis, SWOT, Trade strategies designing in China, Sales forecasting, etc.)
2.Product management (Management of more than 15 key products, New products launching & introduction, Business plan of every main products, Inventory management, Logistic management, Intensive headquarter contacting, Training for sales force and customers, Product support for sales force, Product testing, Product localization, Customer acceptance testing, Demo activities management, etc.)
3.Report directly to Marketing Director, cooperate with key account director and SBU directors/managers
4.Make presentation to executive management team and update market & product strategies every month
5.Attend meetings & workshops in the diamond tools field all around the world
5.Develop new applications and different segments like water treatment, power plant...Shanghai Carrier Transicold Equipment Co,. Ltd.
Industry: | Company Type:Joint Venture | Company Size:1000+Company Profile:1998-7 - 2003-8 Regional Sales Mananger & Marketing Superivornorthface outlet
Location:Shanghai | Job Type:Full-time | Department: | Report to: | Number of Subordinates:5employees | :Job Category:Career Level:Responsibilities and Achievements:
1.Marketing analyzing (setting up data warehouse, customers’ analysis, customer expectation& satisfaction, competitors’ analysis, market trend analysis, SWOT analysis)
2.Product management including product platform management, new models launching (market volume analysis, product trend analysis, data collecting, project application, new product injection, trial tracing and information feedback)
3.Designing sales plan and making marketing decision/strategies with top managers and gave recommendations which achieved profit greatly
4.Collaboration of sales company and the other manufacturing departments as the representative of sales company and in charge of some internal management in sales company
5.Leading a team and in charge of the promotion activities in Jiangsu, Anhui, Fujian, Shandong etc. and having a significant team sales record.
6.In charge of the management of dealers in some districts
7.In charge of management of exhibitions and marketing communication
Report Directly to: GM
